Fractional COO · Operations Partner

Senior operations leadership for your business, without a full-time hire.

I'm MJ Stapley. I help founder-led and multi-location businesses get their systems, people, and numbers in order so the business runs well when the owner isn't in the room.

  • 18+ yearsscaling businesses, operations, and finance
  • 400+retail locations reached with my training
  • 30 to 10 daysmonthly close, cut with new reporting
Portrait of MJ Stapley, fractional COO

Sound familiar?

Every location runs differently

Each site has its own way of opening, closing, ordering, and handling problems. Quality depends on who is working that day.

Everything still runs through you

Your managers bring you every decision, so you can't step away for a week without the phone blowing up.

The numbers show up too late

The books close weeks after month end. By the time you see labor or cash trouble, it has already cost you.

Sales depend on a few stars

Some of your floor staff sell well, most don't, and there is no simple training that closes the gap.

What I help with

01

Scaling operations and multi-location systems

  • SOPs, checklists, and opening and closing routines
  • Staffing plans and labor control
  • Vendor relationships and operating priorities
  • A repeatable playbook for the next location
02

Leadership and manager training

  • Clear roles and accountability for managers
  • Weekly rhythms, check-ins, and simple scorecards
  • Coaching new managers to make decisions on their own
03

Retail operations and sales floor training

  • Floor sales training for frontline teams
  • New hire onboarding that gets everyone on the same page
  • Customer experience standards across locations
04

Finance for operators

  • Bookkeeping oversight and a faster month-end close
  • Cash management and accounts payable routines
  • Payroll and labor reporting
  • KPIs and location-level reporting you can act on

Ways to work together

Fractional monthly partner

An ongoing role as your part-time COO. I join your leadership rhythm, own the operating priorities we agree on, and keep things moving between meetings.

Project sprint

A focused, time-boxed project with a clear finish line, such as building your SOPs, fixing month-end close, or getting a new location ready.

Training workshop

Hands-on sessions for your managers or floor teams on leadership, sales, or operating standards, built around how your business actually runs.

Every engagement starts with a free 30-minute fit call. Scope is set after we talk.

How it works

  1. Fit call

    A free 30-minute conversation about your business and what is getting in the way. If I'm not the right person, I'll tell you.

  2. Look under the hood

    I review your operations, team structure, and numbers, and talk with the people doing the work.

  3. Plan the priorities

    You get a short, clear list of what to fix first, who owns it, and how we will measure it.

  4. Build and hand off

    We put the systems, training, and reporting in place, and your team learns to run them without me.

Melissa MJ Stapley

About MJ

I've spent more than 18 years in sales, training, operations, and finance, building teams and making sure locations execute the same way every day. Today, through Nine Ventures, I work as an embedded operations and finance leader for founder-led and multi-location organizations, including a multi-state dental group and a lakeside resort with five business lines: lodging, marina, food and beverage, retail, and fuel.

Before that I founded and ran MJ Hybrid Solutions, a sales training and education company for cannabis retail. Our programs reached 10,000+ employees across more than 400 retail locations in the U.S. and U.K. That work taught me that good training and simple systems beat heroics every time.

I played Division I volleyball at San Diego State, where I earned a B.A. in Criminal Justice, and later an M.S. in Organizational Leadership. I'm used to regulated industries, including healthcare and cannabis retail. After my own breast cancer diagnosis, I founded All Boobies Matter, a nonprofit that gives direct financial help to women in treatment.

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Results and experience

~5×Helped scale a resort from about $600K in revenue at acquisition to more than $2.8M projected for 2026.
~30%Peak-season revenue growth at a diversified resort while holding labor at about 5.3% of revenue.
30 → 10 daysMonthly close time after building standardized reporting and close processes.
9 locationsOperations and finance led across about 150 employees, with five direct reports.
10,000+Employees reached by training programs across 400+ retail locations in the U.S. and U.K.
~25%Average revenue improvement associated with my sales-performance programs among participating clients.

What clients said about my training work

From clients of MJ Hybrid Solutions, my former retail training company, which trained 10,000+ retail cannabis employees across 400+ retail locations with 40+ training modules, serving clients across U.S. legal cannabis states, Canada, and the UK.

"The MJ Hybrid Training system is a great foundational tool we utilize for training during our new hire orientation across all of our Curaleaf retail locations nationwide. It puts all of our retail team members on the same playing field of cannabis knowledge and has helped us develop an expert team of dispensary employees."

Brandon Smith, Manager of Retail Training at Curaleaf

"Education is one of our brand pillars, and knowing the quality and care that Melissa has put into building this robust training platform, I immediately thought of her when it came time to identify a quality educational platform. ... we also experienced an increase in our sales after adding the sales skills modules."

Danielle Smith, CEO of Rooted Lyfe

"We are very pleased with Melissa's program so far. Her communication is excellent, she is extremely responsive and she even worked with us to tailor her program to meet our specific needs."

Belinda, Outco

"The trainings has helped our sales tremendously this last year. Every dispensary should have this training."

Brian, owner of multiple dispensaries

"MJ Hybrid has been a great tool for training our employees on all things cannabis at a national level! ... integral to our team's learning and success at the retail level."

Andrew, VP of Talent and Development

Free and low-cost resources

The Operations Playbook

120 free SOPs and checklists for running a tighter operation, plus a newsletter with practical ops ideas.

Get the free playbooks

Retail Floor Sales Training guide

A practical guide for training your floor team to sell with confidence. Starting at $19 on Gumroad.

Get the guide

Let's see if we're a fit

Book a free 30-minute fit call. Tell me a little about your business and what's keeping you up at night.

Email [email protected]

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